NBCUniversal

MSNBC has officially rebranded as "My Source News Opinion World" (MS NOW) after severing ties with NBCUniversal and abandoning its iconic peacock logo. The network's parent company, Versant, has spun off MSNBC alongside other channels like E! and Golf Channel. Critics are questioning the sincerity of the rebrand, especially since CNBC retained its branding while MSNBC faced allegations of liberal bias. Internal staff have mocked the new minimalist logo, likening it to outdated designs. The rebranding comes amid declining ratings and accusations of ideological bias, leading some to label it a superficial fix for deeper issues within the network. Despite leadership claims that this change signals an evolution rather than a retreat, skepticism remains high regarding whether a new name can restore trust in a media landscape marked by polarization.